Applicants tend to do poorly on “Why Us” essays — filling them with platitudes; showing only a cursory level of research (ex: praising US News rankings); and mentioning things that would apply at any school (ex: “great professors”). But there’s a simple “Why Us” essay strategy that works. Have your students:
How to write the "why us" essay
How to write the "why us" essay
How to write the "why us" essay
Applicants tend to do poorly on “Why Us” essays — filling them with platitudes; showing only a cursory level of research (ex: praising US News rankings); and mentioning things that would apply at any school (ex: “great professors”). But there’s a simple “Why Us” essay strategy that works. Have your students: